Building in the Quiet: Creating Before the World Notices
A personal look at the grind of building, creating, and chasing passion projects — even when the results aren’t showing up yet. From The Dadzone to writing, wrestling, and family, this is about pushing forward, laying foundations, and finding meaning in the struggle before the spotlight ever comes.
Scott M.
9/8/20252 min read


Lately, I’ve been in a strange space. I’m constantly building, creating, and putting out work — but honestly, I don’t feel like the results are showing up yet. The Dadzone, my writing, my projects… sometimes it feels like I’m throwing everything I’ve got out into the world, just waiting for something to catch.
The Dadzone Grind
I’ve launched merch, set up an online store, and created digital products. I'm working on bartender shirts, rolled out Halloween drops, and even thought through kids’ pages and collections. But when I look at the numbers, it doesn’t feel like the brand is “growing” the way I hoped. Right now, it’s more like I’m laying bricks on a foundation that no one else has noticed yet.
My Story on Paper
The autobiography has been another huge focus. It’s raw, heavy, and filled with the battles that shaped me — but at its core, it’s for my kids, Emberlynn and Kallan. Even if no one else ever reads it, I know they will. That makes it worth every word, even when I question whether the world will care about my story.
Printer’s Alley and Skull’s Legacy
Neon, Jazz & Skull has been a project I’ve poured myself into. Exploring the legends of Skull’s Rainbow Room and Printer’s Alley, I’ve uncovered stories that deserve to be preserved forever. Sharing them hasn’t sparked the reaction I hoped for, but the history matters. The storytelling matters. Even if it sometimes feels like I’m shouting into the void.
Wrestling, Content & Chaos
Wrestling is where I let myself have fun — TikTok hot takes, watch-party concepts, and shows I’m dreaming up. Sometimes they land, sometimes they don’t. But they keep me laughing, and maybe that’s enough for now.
Family, The Anchor
At the end of the day, it’s family that keeps me grounded. Whether it’s the sting of missing a soccer game or the joy of just being with my kids, Emberlynn and Kallan remind me why I’m pushing so hard to build something. Even if no one else notices yet, they’re watching. They’re learning. And that makes the struggle worth it.
Right now, I don’t feel like I’m “growing” the way I imagined. But I’m still here, creating and putting in the work. Maybe the world hasn’t caught on yet. Maybe it won’t for a while. But I know exactly who I’m doing this for — and that’s what keeps me moving forward.

